Aston Martin is announced as the official High-Performance Partner of The Jockey Club, expanding its thrilling presence to key UK horseracing events.
The partnership covers The Cheltenham Festival, Randox Grand National Festival, QIPCO Guineas Festival in Newmarket, and Betfred Derby Festival. Aston Martin sponsors the Aston Martin Dash at Epsom Downs, emphasizing its high-performance cars in jump racing.
The supercar DBX707 will debut at The Orchard in The Cheltenham Festival, and DBX707 will support major events, providing luxury transportation for racegoers. The collaboration aligns Aston Martin’s ultra-luxury image with horseracing, extending its involvement in international equestrian events.
Having become High-Performance Partner of The Derby Festival last summer, we are delighted to now extend our partnership with The Jockey Club. The sport of horseracing provides Aston Martin with exceptional opportunities to showcase our products to a discerning luxury audience and engage our loyal customer community at some of the UK’s most prestigious events. As a brand with a century-long bloodline of iconic models and thrilling horsepower at the heart of our products, we see great synergies with this incredible sport. We look forward to working with The Jockey Club to tell our story, commencing with the Cheltenham Festival in March, through to the Epsom Derby Festival in June, where we are delighted to return as the title sponsor of the Aston Martin Dash, the world's fastest horse race over five furlongs.
Following a successful first link-up at the 2023 Derby Festival, we are delighted that Aston Martin has decided to take its association with The Jockey Club a step further to become our first High-Performance Partner Aston Martin and The Jockey Club both share a rich heritage and association with performance and speed so this feels like a very natural partnership. Our major spring Festivals will soon be upon us and we look forward to closely working alongside the team at Aston Martin in order to help maximise their brand objectives at these marquee sporting events.
